Quadrant Crunching
Quadrant Crunching
Section titled “Quadrant Crunching”What It Is: An imaginative thinking technique that uses a 2x2 matrix to explore alternative scenarios and generate new insights.
When to Use It: For long-range forecasting or when the future is particularly uncertain.
Step-by-Step Guide:
- STEP 1: Break the lead hypothesis into component parts and identify critical dimensions. (Beebe and Pherson, 2015, p. 354)
- STEP 2: Use 2x2 matrices to generate alternative scenarios. (Beebe and Pherson, 2015, p. 354)